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Thursday, 19 May 2016

The Ecommerce Website Design for any Venture

The eCommerce was just a buzzword at the end of the last century but now it is a worldwide phenomenon. You can notice its impact all around the world with many companies operating just on the Internet and making a fortune. That’s why lots of people, especially fresh graduates, try their luck in starting a successful venture. The eCommerce website design is of great importance as a unique design according to you particular business can attract a lot of eyeballs significant for its success.

The websites purely operating as an eCommerce portal need to excel in many aspects so that it can offer the best support to the person operating the business. When it comes to eCommerce website design, it doesn’t have to be as flashy and bold like many other websites. For instance, a portal offering shopping of clothes, toys, electronics items, etc. has to be really attractive with the home page being the flashiest of them all. It is not the case with a firm offering just one or two products and that too at a wholesale rate and not for retail consumers.

The Design Aspect for a Serious Themed Website

The design aspect that we are talking about is all what it takes to make the website looks classy and trendy if not totally unique. The point that I want to make is that a business website’s working and the target audience is not everyone surfing the Internet and even accidentally bump on the website. It has to be specific in the design and target a particular market segment. That’s the reason when we talk about the design of such websites, sober and gentle themes comes in mind and as a business owner you should also ask your designer for such themes.


Although the main emphasis of the owner of a business or the management is all about robust sales and maximizing profits, the design of the website should be such that it can attract serious buyers. The design shouldn’t give away the perception of amateur people running the business so if you don’t know exactly how to go about this task, you can consult the services of an expert firm in this field.

The Significance of Landing Page Design and the Related Content

When you search for anything on the web, the results lead you to a landing page usually with a direct sales copy or links to the main website or your requested page. This is where the websites can generate leads and sales and the design plays a major role in affecting the decision of the visitors. Thus a landing page design is of immense importance and the deciding factor in how many people will visit a particular website after reading or seeing what’s available for them.

The basic idea behind creating a landing page is to make sure the coming traffic is diverted towards the websites or links as desired by a website, a business or any other service. This is done through call-to-action and attention-grabbing headlines, info-graphics, videos, animation, etc. to make this happen. One of the best ways to do this is through engaging text and call-to-action headlines making a visitor realize this is the deal, product, service, etc. that he was looking for. The design is of immense value too because not everyone has the time to read the content so the design has to be immaculate and breathtaking.

Grabbing the Attention of Visitors is the Job of a Landing Page

For an average person surfing around the Internet, the design is the single most important feature that catches his attention. This was recently revealed in a survey done by Stanford University. But it doesn’t mean that the design should always be flashy and out of this world. Even a simple enough graphic can grab the attention of a person if he is looking for that particular product or service. That’s why through search results, the company operating the website should display the right ad or the landing page so that it serves the purpose well.

If you are a business owner and looking for a landing page design that can trigger sales for you in quick time, then you should go for the services of a seasoned campaigner in this regard. There are many companies offering such services for businesses around the world but you have to select the right one so that your product or service stands out in the crowd, courtesy your landing page and its engaging design.


4 Aspects to Look Forward to Before Getting a One Page Website Design

A website is an essential aspect for businesses today as most of the trade is done these days through eCommerce. That’s precisely the reason why business owners need a website through which they can market their product to the optimum. Most of the websites you will see comprise of many pages and can cost a fortune to the company and that is not what some start-ups need. Their requirement is for a one page website design which can market their business and make it prominent.

There are hundreds of thousands of websites offering solutions to business owners concerning commerce websites but you should go for a service offering you unmatched features. In this blog, I will try to define some of the features through which you can select a firm for one page web design with ease.

1.      Cost-Effective Solution

Although a website consisting of one page has to be cheap but you still have to make sure you get a cost effective solution for your start-up venture. That’s why it is imperative to ask for the price of the package and the details to get a modestly cost website.

2.      Applications

You can get many applications even on a single page which can help you run an eCommerce business with ease. Programmers and designers offering web applications to make your objective come true of running a business website with ease.

3.      Testing the Website

The changes you want in the website according to your venture should be implemented right away and developed and tested in the due time. That’s important because you should get a website in its final form without any glitches and that’s why the testing phase is vital.

4.      Empowering the Clients

A website you get should be based on razor-sharp strategy and after the analysis from the industry and your competitors so that your page should focus entirely on your target market making it viable for your business. The creative designers should be able to provide you the best assistance with making sure they create the page with dedication and commitment.


The Logo Design to Make your Product or Service a Household one

The perception of a common man about a new product or service depends upon various aspects most notably the tagline of it and the logo. And if these two aspects catch his attention big time, then the product will be etched in his mind forever. Especially the logo design need to be hit or a recognizable one at least for the target market. Contrary to the popular belief, a logo doesn’t has to be really flashy and of unique shape and size. It just has to capture the attention of the target audience and make the product a household name.

The above mentioned aspects that I have mentioned above are easier said than done. Creating  a logo design is not an overnight task which anybody can perform. It requires lots of market research and creativity in designing to craft a perfect logo. There are some other methods and processes too which one can perform to make an excellent logo. This can be quite a task for a person not familiar with the details required and that’s why I will discuss now some aspects that can be quite beneficial for you in making a logo for your own product.

Making Sure you Got the Idea Right for a Logo

The opinion of the common people makes a lot of difference in making a logo a masterpiece. There are lots of other features in a logo like its shape, size, color, etc. that need to be perfected. A company can conduct a survey among its target market and ask people what they want to see in a logo. For example, if you are trying to launch a new soft drink in the summer months, the timing is right but what about the other aspects especially the logo? You need to think out of the box as this market is already saturated with many such products.


Thankfully to make things easier for you, there are many firms offering the services to create a logo exactly according to the ideas what you have in mind. That is why virtually every new company entering the marketplace consult such services to get a distinctive and unique logo that truly captures the philosophy and idea behind a product.

 

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